About

Hey, I’m Jessica. Nice to meet you!

I'm a Product Designer with 4 years of industry experience including Community and Finance. I was born and raised in Taiwan and currently living in Taipei, Taiwan.
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I'm obsessed with creating a delightful user experience that also achieves business goals. With specialization in multi-fields of design, I can practically convert abstract ideas to feasible deliverables. I’m also user-centric and strive to bring value to the people who use the product. I enjoy being a designer so that I can make a positive impact on the world.
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In my free time, I like traveling to some countries, hiking with friends, and chatting with friends in cafes. I always get inspired by things I love and apply them to my design.

Working experience

Dcard

Product Designer | 2022. Jan - Present

Led the design of video functions for the Taiwan market. My focus areas covered video creating process, viewer experience, cross-platform (mobile web, app, desktop) experience, and established design library.

IBM

Product Designer | 2020. Aug - 2021. Sep

Participated in the APP and website revision of financial industries, such as Hua Nan Bank, O-Bank and First Bank. I was in charge of UI design and assisted in product development flow design.

Up to 84.2% users were satisfied with my design in the O-Bank project.

Increasing the score in System Usability Scale (SUS) of Hua Nan Bank APP to 82.5 (with the other APPs averaging 68), and I was responsible for UI, UX, and establishing the “Design Guideline” in the Hua Nan project.

UXI Design

Product Designer | 2019. Dec - 2020. Jun

Participated in the Bank SinoPac APP project, redefined the flow of “Dawho” user experience through Design Sprint and Comparable Analysis methodologies.

Offered wireframe, flow, and interactive mockup as well as established the visual design of “Dawho,” which won the IF Design Award 2021.

LINE

Brand Designer | 2018. Jul - 2019. Jun

Participated in the Chatbot Project as the UI Designer. After figuring out potential users’ demands and pain spots, I provided accurate solutions and created a better user experience. My team was awarded 2nd place and selected to report to the whole company, including the LINE general manager.

Responsible for providing services for LINE Timeline (social network), LINE Giftshop (E-commerce) and LINE Stickers. Among these, I assisted in the brand design of new services (such as LINE Timeline) from the start, which reaches millions of CTR via Lunar New Year special events.

Participated in the Father’s Day project as Marketing Page Designer. The CTR has risen 26% compared to last year’s similar event.

Hey, I’m Jessica. Nice to meet you!

Working experience

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